Ry McDonald
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A few highlights

The Content Marketer’s Guide to IdeationThe Content Marketer’s Guide to Ideation
The Content Marketer’s Guide to Ideation

A self-published book on content marketing & creativity. The culmination of three years of studying content marketing and working with dozens of companies and on topics, ideas, and leveraging content as a competitive advantage.

Team Member Development CycleTeam Member Development Cycle
Team Member Development Cycle

Obility’s agency philosophy for personnel development. Developing team members is often an afterthought, something that happens "after the work is done." Development is part of the work itself. Obility’s philosophy hinged on autonomy and personal accountability, along with the key pillars of feedback, coaching, and community support. Building "hooks," simple documentation, and reflection into the process closed the loop

Obility named a Great Place to WorkObility named a Great Place to Work
Obility named a Great Place to Work

Obility was named a Great Place to Work in 2021. To have contributed to creating a culture that team members valued was an accomplishment I was extremely proud of.